(本文承接上一篇)

Consumer rights laws also protect the public from false or misleading advertising. For example, automobile dealers have been known to advertise a vehicle at a reduced price in order to draw shoppers to the dealership. Once they arrive, however, that vehicle or sales price is no longer available. The dealer will then pressure shoppers into purchasing a vehicle on less favorable terms. In addition to these "bait and switch" advertising tactics, consumer rights laws address things like warranty misrepresentation, defective products, forced arbitration clauses, identity theft, and other types of harassment and fraud.

聚师网译:消费者权益法也保护公众免受虚假或误导性广告的侵害。例如,众所周知,汽车经销商为了吸引购物者到经销商处,会以较低的价格为汽车做广告。然而,一旦他们到达经销店之后,该车辆的宣传销售价格将不再可用。然后,经销商将迫使购物者以“不太优惠”的条件购买汽车。除了这些“偷梁换柱”式的广告策略,消费者权益法规定了诸如保修虚假陈述、缺陷产品、强制仲裁条款、身份盗窃以及其他类型的骚扰和欺诈等问题的处理方法。

In 1914, the U.S. Congress passed legislation creating the FTC, primarily in an effort to combat trusts and anti-competitive business practices. While the agency continues that effort, its role has since been expanded to cover a variety of consumer rights issues. The FTC's Bureau of Consumer Protection is tasked with enforcing federal laws dealing with unfair or deceptive practices throughout the consumer economy.

聚师网译:1914年,美国国会通过了创建联邦贸易委员会的法案。此法案主要是为了打击信托机构和反竞争商业行为。目前,该机构的作用已经扩大到涵盖各种消费者权利问题。联邦贸易委员会消费者保护局的任务是执行联邦法律,处理消费者经济中的遭遇的不公平或欺诈行为。

One problem facing consumer rights victims is the relatively small amount of economic damages they suffer as a result of a company's improper conduct. When a consumer falls victim to fraud by purchasing a product or service that does not measure up to the seller's promises, the consumer may suffer a loss equal to the amount paid, and perhaps some incidental expenses as well. But in all likelihood, the loss to the consumer will represent only a fraction of the amount of money it would take to bring a lawsuit against the seller. Consumers have the option of filing a complaint with federal or state authorities in an attempt to have sanctions brought against a fraudulent company, but this will not help consumers get their money back.

聚师网译:集体诉讼使得权力更加平衡,从而有利于消费者。权利受到侵犯的个人可以与对同一被告提出类似要求的其他人一起进行诉讼。由于集体诉讼汇聚了更多的力量,因此,即便是规模最大的公司,也会面临严重的诉讼威胁。处理这些案件的律师是在应急的基础上工作的,这意味着他们只有在受害者得到补偿时才能得到报酬。另外,集体诉讼时,个体有权力选择退出并在符合其最大利益的情况下单独处理这件事。

聚师网点评:纵观美国版“消费者权益保护法”,不难看出其中规定的很多问题都在我们的身边切实地发生着。随着经济的不断发展,企业不断增多,消费者的权益保护成为了必须被关注的问题。聚师网作为一家新型的互联网教育产业中的一员,一直把消费者的权益放在第一位。只有得到消费者的信任,企业才能健康的发展下去。