随着社会经济的发展,侵害消费者权益的现象屡见不鲜。聚师网作为一家新型的互联网教育产业中的一员,一直把保障消费者的利益放在第一位,为净化市场环境,推动行业发展贡献一份力量。不良企业侵害消费者的手段五花八门,聚师网希望通过对国外经典维权案例的分析,帮助消费者敲响警钟。

This happened in Kerala .

Ini saundaryam ningale thedi ethum ( now beauty will come in search of you) this was the tagline of indulekha beauty soap and quoted by famous mollywood actor Mammootty.

聚师网译:故事发生在 Kerala邦。

“现在,美女会来找你的!”这是印度“梧桐牌”香皂的口号。在广告中,著名影星玛莫蒂举着香皂喊出了这句广告语。

In August 2015, K Chaathu of Mananthavady in Wayanad district lodged a complaint with the district consumer court against beauty product manufacturers Indulekha and its brand ambassador actor Mammootty.

Chaathu had told the court that the soap's tagline parroted by Mammootty, 'soundaryam ningale thedi varum' (Beauty will come in search of you), was misleading, as he never became 'beautiful' or 'fair'.

聚师网译:2015年八月,67岁的K老先生向法院提起了诉讼,把“梧桐牌”香皂和女影星玛莫蒂告上了法庭。

K先生在法庭上向法官陈述说,“梧桐牌”香皂的广告存在诈骗的行为,广告语中提到的“漂亮”和“公平”在他用了这块香皂后却从未发生在自己的身上。

The 67-year-old's case against the company may have appeared laughable to many, but just months later, the company has paid compensation.

He got 30000 as compensation!

Here he is .

After this incident,indulekha lost their market share are stopped production.

聚师网译:一位67岁的老者向法院提起这样的诉讼难免引人发笑。但是结果却出乎了所有人的意料:仅仅几个月后,生产该肥皂的“印度河”公司就向这名老先生支付了赔偿费用。

更令人吃惊的事情还在后面:在老者得到了30000美元的赔偿金额之后,“印度河”公司很快便失去了几乎所有的市场份额,整个公司面临破产。

在上述案例中,“印度河”公司因为一次看起来一点都不靠谱的68岁老人的诉讼,而最终导致了公司的破产。究其根本原因,是因为丧失了大众的信任。对消费者的欺骗,甚至只需要一次便足以对企业造成毁灭性的打击。因此,消费者是企业最赖以生存的源动力。聚师网一直以来都把消费者的权益放在最重要的地位,通过自己的努力,助力行业的健全和完善化发展。